BeCommerce Cross-Border Summit #6
Wednesday 4th of December 2019 from 13:30 to 18:30
In a small market such as Belgium, the key to e-commerce growth is crossing borders and selling abroad. We hear many worldwide and European facts and figures. In 2018, 36% of the European online shoppers did their purchases cross-border. What does our cross-border spending really look like? What is happening on the Belgian market? The International Post Corporation will open the summit and share the key results of their in-depth market research with us by presenting facts and figures about the Belgian cross-border e-commerce market.
Knowing this is one thing, taking action is another.
How will you build your cross-border strategy? How can you can sell directly to your foreign consumers? How will you be dealing with e-commerce returns? Nayan
How can you expand your business through online marketplaces? Bol.com
How can you increase trust in your webshop and in your brand? How can you understand what customers in that market want? You have to be able to communicate in the dominant language your customers read. Trustpilot
Customers in 46 countries: How can you have an international virtual presence thanks to smart phone numbers or text messages? Nomado
How do you optimize your performance marketing abroad? How do you manage all this market data? eCade
How can you meet customer expectations about delivery by maximizing profitability? Smile
What exactly are the opportunities and challenges of cross-continental e-commerce? University of Antwerp & Brussels Airport
How will you be clearing customs in your cross border transactions? FPS Finance - BE-GATE
We will close off the summit with a debate questioning the platform market economy.
This year, the Cross-border Summit will take place in the headquarters of Worldline. Connecting and securing transactions on a daily basis, Worldline covers the entire payment value chain. Their technological experts create and operate digital platforms that handle millions of highly critical transactions between a company, its partners, and its customers. The Worldline team consists of more than 11,000 people worldwide, with 2018 pro forma revenue of 2.2 billion euros.
Click here to see all the pictures of this event.
Program overview

Registration
13:30-14:00
Drinks & sandwiches

Welcome by BeCommerce
14:00-14:05
by Sofie Geeroms, Managing Director at BeCommerce

Welcome by the Host
14:05-14:10
by Vincent Coussement, Country Manager Belgium @Worldline

Opening Keynote by International Post Corporation & DNS Belgium
14:10-14:25
by Luke Lloyd, Market Research Manager @International Post Corporation
Cross-Border E-Commerce Shopper Survey 2018: Belgian Facts & Figures
by Philip Du Bois, General Manager @DNS Belgium
The Domain Name Extension Market in Belgium: Demographics and Use of .be Names

Case Study #1 by Nayan
14:25-14:40
by Benny Sintobin, Founder & Brand Strategist @Nayan
How will you Build your Cross-Border Strategy? Food for Thought.

Case Study #2 by bol.com
14:40-14:55
by Sacha Buyck, Country Manager Belgium @bol.com
The Changing E-Commerce Landscape: How Platforms offer Cross-Border Opportunities to Local Entrepreneurs

Case Study #3 by Trustpilot
14:55-15:10
by Pepijn Eijgenraam, Account Management and Sales @Trustpilot
Success Across Borders thanks to Trust in your Brand

Case Study #4 by nomado
15:10-15:25
by Olivier Vermeersch, Telecom expert and co-founder @nomado
5 Best Tips to Cross Sales Borders: How we Got Customers in 46 Countries

Break
15:25-15:50
Coffee, tea & sweets

Case Study #5 by eCade
15:50-16:05
by Patrick Billiet, Co-founder @eCade
Cross-Border E-Commerce: The Necessity to Monitor your Competitors Abroad

Case Study #6 by Smile
16:05-16:20
by Jean-Charles Bordes, Group eCommerce Director @Smile
The Necessity of an Efficient Order Management System: Products Stock Out and Delivery Requirements in your New Markets

Experts Insights by University of Antwerp & Brussels Airport
16:20-16:35
by Thomas Van Asch, Transport economist @U.A.
Cross-Continental E-Commerce Opportunities and Challenges

Case Study #7 by FPS Finance
16:35-16:50
by Werner Rens, Counsellor-general @FPS Finance
Customs Innovations to Face the E-Commerce Challenges - BE GATE

C-level Debate
16:50-17:20
Belgian Merchants in Search for Markets: Are Platforms the Solution to Expand internationally?
Moderator: Cor Molenaar, Prof. eMarketing @RSM, Director @eXQuo Consultancy & Managing partner @Platformsupport & Consultancy
Participants: Stijn Gasthuys, Global Sales Director Merchant @Worldline, Olivier Vermeersch, Telecom expert and co-founder @nomado, Werner Rens, Counsellor-general @FPS Finance & Thomas Garnesson, Managing Director @Seven Senders

Networking
17:20-18:30
Drinks & finger food
Speakers

Sofie Geeroms
Managing Director @BeCommerce

Benny Sintobin
Founder & Brand Strategist @Nayan

Vincent Coussement
General Manager @Worldline BE

Thomas Van Asch
Transport economist @Universiteit Antwerpen

Pepijn Eijgenraam
Account Management & Sales @Trustpilot

Luke Lloyd
Market Research Manager @International Post Corporation

Patrick Billiet
Co-founder @eCade

Stijn Gasthuys
Global Sales Director Merchant @Worldline

Werner Rens
Counsellor-General @FPS Finance

Olivier Vermeersch
Telecom expert & co-founder @nomado

Sacha Buyck
Country Manager Belgium @bol.com

Cor Molenaar
Professor e-marketing @RSM, Director @eXQuo Consultancy & Managing partner @Platformsupport & Consultancy

Jean-Charles Bordes
Group e-commerce director @Smile

Thomas Garnesson
Managing Director @Seven Senders