Board of Directors
The umbrella organisation for active Belgian web-shops in e-commerce was established in 2008. From that year onwards, BeCommerce founded its own trustmark:BeCommerce Trustmark.
Meanwhile, the non-profit has grown into a large platform for digital commerce which is part of the European organisation for digital commerce,Ecommerce Europe, and offers a wide range of services to its partners and members.
In a nutshell, BeCommerce is the Belgian non-profit that takes on the representation and consultation of the digital sector.
The Board of Directors has been carefully selected by participants of the general meetings conducted by our members. Those who belong to the Board of Directors of our prospective member companies are eligible to become a member of our Board of Directors.
From 2011 to 2018, Patricia Ceysens was President of BeCommerce. In 2019, Jan Vereecke - a long-term member of the Board of Directors, took over as President.
Chairman of the Board of Directors & Treasurer of BeCommerce - Managing Partner at Antwerp Sportpaleis & Tele Ticket Service
Since 1985: co-founder and co-producer Night of the Proms
Since 1986: Managing Partner of Tele Ticket Service
Since 1997: Managing Partner of the Antwerp Sportpaleis
Jan Vereecke founded Tele Ticket Service in 1986, together with Jan van Esbroeck and Stefan Esselens. Tele Ticket Service transformed the Belgian ticketing market from brick-and-mortar (mainly record stores) to call-center services, and logically to an online company when the technology allowed for it.
He is also chairman of the board of Directors at BeCommerce & Managing Partner at the Antwerp Sportpaleis.
Keys to Success
Think long-term and have patience. See and grab opportunities as they arise. Speak when needed.
I want to lead the various companies I am involved in, in a way that involves the workers and guarantees growing opportunities for them.
Group CIO - Maxeda DIY Group
With more than 25 years of experience as CEO, CIO, lecturer or board member, Erik Cuypers loves to inspire people and strongly believes in the human capital of organisations and the leverage of empowerment. With a strong business orientation, he is always looking at ways to improve organisations and focuses on the creation of value for shareholders, customers and employees. He demonstrated the ability to create and manage change in organisations of different industries.
Sinds 2015: Group CDO of Maxeda DIY
2013-2015: CIO of JBC
2013: Interim Program Manager of the VUB
2008-2011: CIO of Thomas Cook
2007-2008: Head Communications of ING
2002-2007: CIO van Cigna, Vanbreda International/Risk & Benefits
2001-2002: Managing Director of Cronos
1998-2001: CEO of Standaard Uitgeverij
Director Digital & E-commerce - Delhaize Le Lion/De Leeuw
Jonathan Hertog leads the digital and e-commerce team at Delhaize Belgium. The importance of a digital and online presence has increased over the years for this traditional food retailer. Jonathan strengthened Delhaize's team in 2015 by implementing a growth strategy and a merger & acquisition background for management consulting
Director - LensOnline
Since 2010: Owner of Walterre
Since 2011: Shareholder in several companies
Since 2013: Shareholder & CEO of Lensgroup
Keys to Success
Having a hands-on mentality while maintaining a general interest in various areas.
Sven Degezelle is one of the driving forces behind MediaMarkt and MediaSaturn. He has been working for the company for over 13 years. In 2006 he started as the store manager for a local MediaMarkt store in Antwerp. In 2007 he became the COO of MediaSaturn France, which he did for 4 years. Today, Degezelle is CEO of MediaSaturn BeLux. Degezelle graduated from UFSIA (University Faculty of Sint-Ignatius Antwerp) in Applied Economic Sciences
Since 2017: Chairman at FEBAB (Federatie van Belgische Babygroothandelaren)
Since 2000: Owner NOUKIES Group / Noukie's / Noukie's Pictures / Archimède Beachwear
1997-2000: CEO IMPEX Group Europa
1995-1997: CEO IMPEX Benelux
1993-1995: Marketing & Sales Director BASF Magnetics Benelux
Keys to Success
You have to be better today than you were yesterday. And tomorrow you have to be better than today.
Quest for Excellence
Creativity and Innovation
Common interest over individual interest
Well-being of children and parents
After his Master's degree in Economics and International Politics, Geert started his career at Belgacom in 2014 as Product Manager IPTV.
After a successful launch of Proximus TV in 2005, Geert quickly secured a leading position in the IPTV and convergence sector as the Lead Manager TV. With the development and launch of TV in the 2010s, Proximus was one of the first companies to offer a full 3 screen experience within the digital TV range (TV, tablet, web)
In 2011, Geert joined Proximus' marketing team and became head of Marketing Acquisition for all residential products (TV, telephone, and internet) and all mobile products.
As a result of the confrontation with digital challenge, Proximus created a new E-Transformation department in 2014. Geert was appointed as Director of the Digital Transformation & Studio. The goal was to digitise the company on different touch-points with customers (find, buy, service, maintenance) and create a unique customer experience in an omni-channel environment
Keys to Success
Learn quickly, fail quickly
Secretary - BeCommerce & Legal Counsel - Unigro
Baudoin Boone is Corporate Secretary at BeCommerce & Corporate Lawyer at Unigro. He was a member of the Legal and Economic Committee at Comeos and was also a lawyer at Electrabel.
Baudoin holds a Master's degree in Law from the University of Namur and KU Leuven. He also followed the post-graduate Tax Program (Tax University) and the Financial Management Program (KUL).
Hélène Portegies is CEO of Touring Insurance. For over 20 years she was part of the AXA group. From her start as actuary she evolved to Pricing and Product Management functions. In 2009 she joined Touring Insurance where the scope of her responsibilities gradually expanded to operational functions such as Marketing, Sales, Contract Management & claims. For her appointment as CEO in 2017, she managed Operations & IT in the context of the re-platform project and the transformation journey of Touring Insurance.
Keys to Success
Stay Positive and Enthusiastic
Don't wait for something to happen, take initiative and just do it
Create opportunities for others
Build a customer-centred organisation. Create an inspiring vision and a clear direction so that my entire team can evolve.