The Future of Retail is Connected | BeCommerce

The Future of Retail is Connected

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What to expect

In this webinar, our partner Zalando will provide insights into their Connected Retail platform and related trends in the Belgian online fashion market. Zalando is Europe's leading online fashion platform, offering an assortment featuring more than 4,500 brands to customers across 23 countries. Connected Retail is Zalando's solution that enables brick-and-mortar stores to serve customers on the Zalando platform. The program counts around 4,700 active stores, selling to millions of Zalando customers online. The webinar will be done by speakers Edwin Salfischberger and Sandra De Clercq.


  • Overview of the Connected Retail Concept
  • Story of Connected Retail launch in BE 
  • Key Market Trends in BE
  • Partner Success Story
  • Q&A (approx. 15 mins)

About Edwin  and Sandra

Edwin Salfischberger

Connected Retail Regional Sales Manager BeNe

Edwin is an experienced Country Manager with a demonstrated history of working in the apparel and fashion industry. Skilled in Sales, Marketing Strategy, Wholesale, Sales Management, and Apparel, he is also a strong community and social services professional with a Retail Business focused on Retail C from Economische School 's-Hertogenbosch. Edwin has been at Zalando since March 2021 and has been instrumental in establishing Connected Retail within the Benelux region. 


Sandra De Clercq

Connected Retail Country Manager Be

 Sandra is a highly experienced Sales Manager and Fashion Consultant, having worked with a wide range of brands and retailers in the Belgian market and all over Europe. She combines a natural sales talent and a passion for fashion with a focus on finding innovative and people-focused solutions. Sandra joined Zalando in September 2021 as Connected Retail Country Manager for Belgium. 

Datum & Tijd
19 november 2021
12:00 13:00 Europe/Brussels


Markiesstraat 1
1000 Brussel
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