The new generation of consumers is more and more heading towards mobile commerce and making purchases from their smartphones. Companies are always working on providing new developments to fulfil these consumer needs and to improve the purchasing experience.
The huge interest in “mobile” was confirmed last year with a record number of attendees. We predict a consistency of this growth, new innovations, top cases and latest figures also for this editon.
Aperçu du programme
Welcome by Patricia Ceysens, President BeCommerce
Opening Keynote by Hugues Bersini, Professor AI, Object-Oriented Technologies and Web Programming @ ULB
"THE TWO FACES OF AI: CONSCIOUS AND UNCONSCIOUS"
"GDPR and AI : Friends or Foes? Protecting a Person's Privacy with Corporate Efficiency and Maximum Profitability."
Toon Vanagt, CEO Data.be & Chairman Open Knowledge Belgium
Philippe Van Impe, CEO @ Digityser
Jan Decorte, Partner @ Koan Law
Anton Delbarre, Chief Economist Comeos
Prof. dr. Patrick Van Eecke, Partner DLA Piper & Professor UA
Coffee break offered by Belfius
Case #1 by Benoit Speybrouck, Director Digital & Omnichannel @ Belfius
'Customer Centric Innovation in Retail Banking'
Case #2 by Thomas Dujardin, Digital Sales & Marketing Manager @ JBC
'Data Powered Customer Centricity'
BCMM Q2 study by Inge Zeeuws, Director Brand & Customer Experience @ GfK
“The BCMM 2018: The Online Buyer and Some Facts and Figures for Quarter 2”
Closing Keynote by Jochem Brughmans, Retail & High Tech Segment Consultant @ UPS
'Pulse of the Online Shopper'
Closing by Geert Van Mol, Chief Digital Officer @ Belfius
Networking drinks & finger food offered by Belfius
Belfius Banque et Assurances | Place Charles Rogier 11 | 1210 Bruxelles